Ruuts

Ruuts works with livestock farmers across Latin America to move grazing land from conventional to regenerative management and engage in revegetation practices. Based in Argentina, it runs programmes in Argentina, Chile, Paraguay and Brazil that span Patagonian rangeland and the Brazilian Cerrado, with more than a million hectares in transition. Farmers are supported by a field network of agronomists and technicians and by a training programme, the Regeneration School, while a digital platform collects farm data. Soil sampling and recognised models, including the Verra VM0042 and VM0047 methodologies, are used to estimate carbon capture and to track soil and biodiversity outcomes over time. The verified results are sold as carbon credits or used by companies to reduce supply chain emissions, and farmers are paid for them.